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Edition 2: Fundraising Strategies, Analytics Tools & Digitizing SEWA Bharat

In this week's edition of the Digital for Nonprofits newsletter we highlight the importance of digital tools and technology to achieve organizational success. We will spotlight integrating communication and analytics tools like Intuit, Mailchimp, and Google Analytics. This can help expand reach, improve measurement, and facilitate stakeholder communication.

You will also discover how SEWA Bharat in India has leveraged digital marketing maturity to improve mission awareness for their cause of supporting informal women workers in the rural economy.

We hope you find insights into how your nonprofit can embrace digitization to make a greater impact in your community.

How to improve fundraising efforts for your organisation

Improving fundraising efforts for a nonprofit organisation requires a combination of strategy, creativity, and hard work. Understanding your target audience and what motivates them to give is crucial in creating a compelling story that highlights the impact of your work and how donations can make a difference.

Utilizing digital tools, such as email, social media, and crowdfunding platforms, can also help you reach a wider audience and make it easier for people to donate. With these steps in mind, your nonprofit can effectively reach its fundraising goals and make a greater impact in your community.

To know more about effective fundraising strategies and techniques, read here.

Communication and Analytics Tools for Nonprofits

The integration of digital tools, such as Intuit, Mailchimp, and Google Analytics, is becoming a crucial aspect of the success of nonprofit organizations. These tools offer numerous benefits, including expanding reach, improving measurement, and facilitating stakeholder communication.

For example, Intuit provides financial management solutions that can aid nonprofits in managing their finances efficiently. Mailchimp, a comprehensive email marketing tool, can be utilised for effective fundraising and donor outreach efforts. Google Analytics is a world class measurement platform available free of cost to get insights about your online audience.

By adopting these tools, nonprofits can attract and retain donors, boost their fundraising capabilities, and promote transparency in their operations. It's critical for nonprofits to embrace and integrate digital tools into their operations to stay relevant and achieve their goals. Know more about integrating these tools for the better functioning of your organisation in this post.

Digitizing SEWA Bharat

In our latest case study, we showcase the successful digital transformation of SEWA Bharat, a grassroots organization empowering women in the informal economy. We partnered with them to enhance mission awareness, accelerate online fundraising, and boost long-term digital efficiency by acquiring technology grants, streamlining communication, and implementing a robust tech infrastructure. This accelerated SEWA Bharat's digital maturity, enabling them to share their impact on women workers in the informal economy more widely. Read more about this organisation's success story here.

RITES, IIT-Kanpur sign MoU for A Sustainable Future

RITES, a public sector enterprise, has signed a Memorandum of Understanding (MoU) with the Indian Institute of Technology (IIT) Kanpur to collaborate on research and development projects that promote sustainable development. Through this partnership, RITES aims to leverage IIT Kanpur's expertise in various fields, including renewable energy, waste management, and urban transportation, to create innovative and sustainable solutions.

The collaboration is expected to lead to the development of sustainable technologies and practices that can help mitigate the impacts of climate change and promote a greener future. Nonprofit organisations can learn from this partnership and collaborate with research institutions and corporates to drive sustainable development and create lasting impact. To learn more about this partnership, click here.

We bring you the latest insights & trends from the world of digital & nonprofits. Stay tuned for the next edition, and read more about our work here:


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